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Introducing the Revolutionary Maybelline Beauty App in Microsoft Teams: Elevate Your Video Conferencing Experience

Photo: Microsoft Tech
In the fast-paced world of digital communication, Microsoft Teams continues to set the standard for seamless collaboration among teams and enterprises. Now, with an exciting new partnership, Microsoft Teams has joined forces with the cosmetics giant Maybelline to introduce a groundbreaking feature: the Maybelline Beauty app. This AI-powered virtual makeup tool is designed to enhance your appearance during video calls, allowing you to feel confident and empowered, regardless of your location or the nature of the meeting.

Elevate Your Appearance with Virtual Makeup Filters

Are you tired of worrying about how you look on video calls? We understand that first impressions matter, and that’s why we are thrilled to announce the Maybelline Beauty app in Microsoft Teams. This app provides a range of virtual makeup filters that can instantly elevate your appearance with just a click. Whether you’re in a crucial business meeting or a casual team catch-up, the Maybelline Beauty app allows you to try out different makeup styles, offering more ways to express yourself in the virtual workspace.

An Array of Unique Looks to Choose From

The Maybelline Beauty app offers an impressive selection of 12 unique looks at launch. With a variety of digital makeup colors and blur effects to choose from, you can easily find a style that suits your personal preferences and complements your outfit for the day. Before joining a call, you can preview and apply different looks, giving you the flexibility to experiment with various makeup options.

Real-World Makeup Replication

Photo:
Microsoft Tech

What sets the Maybelline Beauty app apart is its commitment to delivering real-world makeup replication. Each virtual makeup filter in the app is carefully crafted to mirror the actual Maybelline products and shades. When trying out a specific look, you will receive a detailed breakdown of the products used, allowing you to recreate the same makeup on your actual face effortlessly.

The Power of Modiface AI Technology

Modiface's cutting-edge AI technology lies at the heart of the Maybelline Beauty app's magic. This augmented reality company specializes in the beauty industry and has gained popularity for its virtual makeup “try-on” experiences. Modiface AI identifies over 70 points on your face, creating a “virtual map” that enables seamless application of the digital filters. The result is a natural and realistic virtual makeup look that blends seamlessly with your appearance.

Collaborating for Diversity and Inclusion

At Microsoft, diversity and inclusion are core values that shape our products and services. The development of the Maybelline Beauty app was done in collaboration with the Geena Davis Institute, a nonprofit organization focused on promoting diversity and representation within media. This ensures that the virtual makeup looks cater to a broad and diverse population, offering an inclusive experience for all users.

Easy Access Within Microsoft Teams

Accessing the Maybelline Beauty app is a breeze within Microsoft Teams. If you’re joining a meeting, simply follow these steps:
  1. Click on “Join meeting.”
  2. Select “Video Effects.”
  3. Click on “More Video Effects.”
  4. Scroll down and choose “Maybelline” under the “Filters” category.
  5. Preview and select your favorite look.
  6. Click “Join now” to start your meeting with the selected virtual makeup.
Even if you’re already in a meeting, you can still change your look.
  1. Click on “More...” at the top of your meeting screen.
  2. Select “Video Effects.”
  3. Scroll down and choose “Maybelline” under the “Filters” category.
  4. Preview your selected look without others viewing it yet, or click “Apply” to turn on your favorite look.

Embracing Self-Confidence with Maybelline

Maybelline’s mission has always been to instill self-confidence in everyone and allow them to express their beauty. The partnership with Microsoft Teams is an exciting step towards fulfilling that mission in the virtual workspace. Trisha Ayyagari, Global Brand President of Maybelline New York, expressed her enthusiasm for the collaboration, stating, “That’s why we partnered with Microsoft Teams to develop virtual makeup looks—nnow even on the busiest day, you can put makeup on with just a click. We hope we make people’s lives a little easier.”

Expanding Beauty Filters Beyond Social Media

The integration of beauty filters into professional communication apps like Microsoft Teams may seem unusual, but it highlights the growing demand for personal expression and confidence in the digital workplace. While some concerns have been raised about the potential impact of beauty filters on mental health, Maybelline and Microsoft are committed to promoting a positive and inclusive experience for users.

A Preview for Enterprise Customers

The Maybelline Beauty app is now available in preview mode for Microsoft Teams enterprise customers. As the app continues to receive feedback and refinement, its reach is expected to expand globally in a phased rollout. We are excited to witness how the Maybelline Beauty app transforms video conferencing experiences and empowers individuals to put their best foot forward in every virtual interaction.

Conclusion

With the introduction of the Maybelline Beauty app in Microsoft Teams, we are revolutionizing the way you present yourself in video calls. Embrace self-confidence and express your unique style with an array of virtual makeup filters. We believe that feeling good about yourself can enhance collaboration and productivity, and that’s why we’ve partnered with Maybelline to bring you this cutting-edge feature. Join the trend and explore the Maybelline Beauty app in Microsoft Teams today. Let your true beauty shine through, effortlessly enhancing your presence in virtual meetings, interviews, and team collaborations.

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