Connect with us

Hi, what are you looking for?

BUSINESS

Amazon to win unconditional EU nod for iRobot deal

09/04/2015 BEDFORD, MA A yet to be released iRobot Roomba 980 is shown in a demo room at iRobot in Bedford. ((EMBARGOED until Sept 16th.)) (Aram Boghosian for The Boston Globe)

On Thursday, three sources with knowledge of the situation stated that Amazon’s (AMZN.O.) acquisition of iRobot (IRBT.O.), a producer of robot vacuums with a value of $1.4 billion, is expected to get unconditional antitrust approval from the European Union.

Concerned about gathering vast amounts of data by a few corporations and prominent players pushing their dominance into new industries, antitrust authorities worldwide have increased their examination of large technology companies that acquire smaller competitors.

In July, the European Commission, which serves as the competition watchdog for the European Union, warned Amazon that the purchase might restrict competition in the robot vacuum cleaner industry and strengthen the U.S. company’s dominating position as a supplier of online marketplaces.

The Commission, which is required to decide on the transaction by February 14th, chose not to comment. A request for comment sent to Amazon was not immediately met with a response.

Following the completion of the transaction that was announced in August, the online retail giant Amazon in the United States will be able to add the Roomba robot vacuum from iRobot to its portfolio of intelligent products, which already includes the Alexa voice assistant, smart thermostats, security devices, and wall-mounted intelligent displays.

After conducting a first investigation, the UK antitrust agency gets unequivocal approval for the transaction.

Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

The future of technological innovation is here. Be the first to discover the latest advancements, insights, and reviews. Join us in shaping the future.
SUBSCRIBE

You May Also Like

AI

GPS ruined our sense of direction. Search engines weaken our memory. AI, scientists warn, could do the same to everything from creativity to critical...

Fashion

Welcome to Brand Breakdown, a series of comprehensive yet easy-to-digest guides to your favorite companies, with insights and information you won’t find on the...

AI

TikTok has rowed back on an AI feature which incorrectly summarised some videos on the platform, including claiming a celebrity was fruit. The company’s...

Gadgets

It can be tough to find a good gift for tech obsessives. Since they keep up with the latest releases, they probably already have...

SUBSCRIBE

The future of technological innovation is here. Be the first to discover the latest advancements, insights, and reviews. Join us in shaping the future.