Throughout the month, the company is commemorating the milestone around the world. Each gathering highlights human creativity and ingenuity in action, and showcases the remarkable things people can do when they have the right Apple products in their hands.

Customers fill Apple Grand Central for a special event on March 13.
Apple Grand Central, New York
Keys became one of the first artists to release her catalog in Spatial Audio on Apple Music and headlined an Apple Music Live performance. In 2024, Alicia Keys: Rehearsal Room was among the first Apple Immersive experiences for Apple Vision Pro, offering fans a unique glimpse into her creative process during a New York City rehearsal.

Alicia Keys kicks off Apple’s 50th anniversary celebrations with a live performance atop the venue’s iconic steps.













































